Director of Marketing

Company Name:
Impact Partners Group Inc.

Key role with great upside for fast growing B2B Industrial products client. Seek highly innovative leader to be responsible for management & development of our clients North American product portfolio. Company focus' on go to market optimization across all media--online and offline--that will drive increased customer value. :Lead the strategic planning for all product lines to support business and market development. Manage a team of leaders that will develop and execute strategies to meet revenue growth as well as global P&L goals.

Need solid background in Product Category Management----Support robust online product content with digital team; North American product strategy and NPI/NPD based on competitive differentiation to existing products; Manage portfolios of existing products through SKU rationalization & gap analysis; Research & determine list pricing; Develop new multi channel marketing tools; Provide strategic direction on content.

Go to Market Optimization--- Develop & execute go to market strategy to support strategic product portfolio through all channels; Drive regional product merchandising and multi-channel campaigns; Drive product breath, speed to market & optimization with all channels and regions.

Report to very dynamic V.P. of Marketing. Manage staff of 25+ through 6 direct reports. Key is ability to partner closely with Finance, Sourcing, Operations etc... Strong influencing skills needed--Strategic Sourcing & demand planning, Sales product training, Global NPD Innovation & NPI strategies, etc...

BS Required, MBA strongly preferred. 10-15 years of progressive B2B Marketing. Solid Digital & E-Commerce skills needed. Must be broad based multi product/multi channel Marketing professional with outstanding Leadership skills. Proven track record of building revenue, bottom line & human talent.

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